For someone who has never heard of Machiavellianism — it is the trait of treating people as instruments toward ends.

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Why do so many manipulative people present themselves as the hyper-competent one everyone needs? Manipulation tends to be strategic and calm rather than impulsive and loud. Niccolò Machiavelli never practiced what The Prince advises — the book reads like a job application. Can dark traits be ordinary parts of personality instead of disorders waiting to happen? How do you stay socially normal around a person whose whole strategy is making you predictable? Machiavellianism and psychopathy get grouped together even though their underlying motives are different. Machiavellianism is not just manipulation — it also comes with an unusually cynical view of people in general. Reading emotions beautifully and using it coldly — is that emotional intelligence or its evil twin? Two people share the same four letters and act nothing alike — what does that say about typing? Consumer segments by personality: how marketers collect and use trait data